Andrea Fryrear - Death of a Marketer
Schrijver: | Andrea Fryrear |
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Titel: | Death of a Marketer |
ISBN: | 9780998721101 |
Uitgever: | Amazon Digital Services LLC - Kdp Print Us |
Bijzonderheden: | Goed, 1917, Paperback, 214p |
Prijs: | € 9,50 |
Verzendkosten: | € 4,50 (binnen Nederland) |
Meer info: |
Marketing is in critical condition. Hurled into the twenty-first century amidst a storm of digital disruption, it has since focused solely on surviving in a hostile climate. But mere survival is no longer a mark of fitness. Audiences demand excellence. And marketing excellence requires agility. Using a detailed historical lens, Death of a Marketer charts a course toward marketing's Agile future.
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